01 · BRAND / TYPOGRAPHY
Typography
Four typefaces, four jobs: Space Grotesk for headings, Inter for body, JetBrains Mono for numbers and code, Noto Sans SC for Chinese. All OFL-licensed — zero licensing cost.
Type Scale (text-ds-*, 11 steps)
No magic values (e.g. text-[15px]); hero-level exceptions only.
The Numerals Rule (a fintech lifeline)
Every amount, percentage, hash, and table figure must use tabular-nums + font-mono — digits align vertically at constant width.
The Eyebrow Rule
Section prefixes share one form: 11px · mono · uppercase · widest tracking · muted color.
Mixed zh/en Setting
- Keep English terms of art as-is in Chinese copy; gloss on first use
- One space between Chinese and Latin text
- Full-width punctuation in Chinese contexts; the interpunct · as the universal separator
- Tighten heading tracking (−0.05em to −0.01em); widen eyebrow tracking (+0.025em to +0.35em) with uppercase